Meta Gets Unsocial With RayBan Ads
Ray Ban Meta eyeglasses are an obnoxious invasion of privacy. Meta’s advertisements of the tech is equally clueless.
Meta has posted an advertisement on Reddit for its Ray Ban “smart glasses”, which are eyeglass frames that enable people to surreptitiously record other people without letting anyone know about it. It’s essentially the same thing as Google Glass, just not quite so ugly.
The thing is that Meta isn’t allowing people to comment on its advertisement. That’s pretty tacky.
To the marketing people at Meta: If you’re going to make technology and advertise it, let people comment. If you don’t allow comments, that lets us know what you really think of your gadget. You know people hate it.
Yes, a lot of people are upset that Ray Ban and Meta have collaborated on technology that invades people’s privacy by hiding a camera in people’s eyeglass frames. The technology invades the public square, bludgeoning consent and enabling an ubiquitous surveillance state that undermines mutual trust.
Refusal to allow comments is particularly obnoxious from a social media company. But then, on Facebook as well as on its other programs, Meta long ago became a company that interfered with social networking, rather than enabling connection.
